DataFort Chooses
MCC International to Secure Enhanced Brand and Product
Awareness
|
| Award-Winning Winchester Public
Relations Consultancy Wins New Contract To Promote Enterprise
Level Off-Site Data Storage to Smaller Businesses |
| Release
date: April 2002 |
| MCC International, a specialist
public relations consultancy, providing strategic communications
programmes to the information technology industry, today
announced the signing of Guildford-based, DataFort, provider
of automated off-site data back-up and data recovery.
With immediate effect, MCC will deliver on a creative
and tactical strategy to develop brand awareness, promote
new product launches and new channel operations, and drive
sales. |
| It is an unavoidable fact that
accidents do happen, resulting in the loss of mission
critical data. Hardware fails, natural disasters occur,
theft and human error which can all contribute to jeopardising
the efficient day-to-day running of almost all modern
businesses. Automatic data backup and off-site storage
provides effortless and cost-effective security and
reliability, whilst enabling IT personnel to focus time
and resource on business development. |
| Founder and CEO of Datafort,
Gavin Smith comments, "Off-site data storage and
disaster recovery was once considered an expense only
afforded by large corporate organisations. DataFort
is now able to offer an affordable service to smaller
companies, providing a convenient automated system that
takes care of business data without the cost and effort
of manual intervention. Working together with MCC we
will execute a multi-faceted marketing campaign to promote
our services across the UK." |
"Our results-orientated
approach to public relations, combining proven tactics
with creative vision, is the reason DataFort, and all
of our clients enjoy a high profile in their respective
markets. As testament to this philosophy MCC has been
awarded the PR Agency of the Year at the Information
Management Awards for two years running," states
Director of MCC International, Ian Peel.
DataFort joins MCC International's growing portfolio
of local, national and international organisations,
across a broad range of technologies and services that
includes CRM, networking, remote and mobile computing,
retail, marketing automation and security. |
| |
 ABOUT
DATAFORT
DataFort provides
dependable secure off-site computer information storage with
a focus on functionality and convenience for the end user. The
company was founded in 2000 and is headquartered in Guildford,
UK and New York, USA. It’s software and services are used
by thousands of businesses worldwide - ranging from small SMEs
and schools through to quoted companies and local government.
Every hour of every day someone, somewhere backs up with DataFort. |
CONTACTS
Marcie Terman
T: +44 (0) 1483 872 052
E:  |
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