DataFort - PCFort Case Studies

PCFort brings high security backup within the reach of security focused individuals and SOHO business people. Many different types of users can benefit from this easy-to-use service.

	Home Computer Users The challenge: Families have more of their important information stored on computers, but frequently lack the time to follow through on backing up their data. When the computer equipment fails, is damaged or stolen, it is relatively easy to buy a new computer complete with operating system and software. Recovering your data, can however prove costly if not impossible. Action: It is simple to set up an inexpensive PCFort account for each home computer, which automatically backs data up on a regular basis. Result: With PCFort in place on your existing machines, all valuable data is kept safely in high security off-site storage. When disaster strikes, by simply downloading a copy of PCFort software to a new machine, all your existing data can be safely recovered.
	Students supplied with Laptops The challenge: Universities provide laptops to students for writing their course work and theses. These machines are frequently mishandled and student lifestyles are not prone to capably managing backups. Action: The university offers PCFort accounts to its students, either included with their tuition or for a small fee. If necessary, the MIS department can even monitor backup activity to follow up with students who are not backing up their data. Result: Student work is protected and a better overall result is achieved for the school.
	Organization providing service to members The challenge: The Writing Guild wants to initiate services to promote a feeling of unity and value amongst their membership. Since most of their membership use computers for their work the PCFort service adds considerable value to them. Action: PCFort is offered through the Guild website and a leaflet is included with membership invoices. Result: Member data is protected, the Guild can also send messages to their membership through the ad space included in the daily backup report.
	Large Sales Force supplied with Laptops The Challenge: A company with over 250 sales people in the field rely heavily on the information stored on their laptops. Managing backups has become a problem because most staff don’t bother to backup their data. Action: A PCFort account is automatically created on each laptop as they are rotated through the office for routine maintenance or upgrading. Result: Backup becomes an automated process. If a computer is lost, stolen or breaks down, the IT department loads a new machine with PCFort software and simply downloads the salesman’s data. The machine can then be couriered to wherever they are currently working. For IT staff, monitoring backup activity also becomes an automated task.
	PCFort as a Value Added Service for ISP The Challenge: A large ISP is looking for value added services to promote customer loyalty and increase income from their existing customer base. Action: A small PCFort account is included with all new broadband accounts. Result: The introductory PCFort accounts grow quickly into a new income stream as customers need to upgrade. The daily backup reports provide a new way to contact customers with information about new products and services.
	Laptop Manufacturer The Challenge: A laptop manufacturer looking to establish a unique offering to attract new customers, decides to offer complimentary PCFort accounts with each new laptop sold. Action: The company adds PCFort to the bundle of software sold with each laptop and an account is automatically created for each machine. Result: After year one 30% of customers had upgraded the complimentary PCFort account to paying ones, generating an additional recurring income stream for the manufacturer.
	Integration with Existing Software The Challenge: CRM Systems needed to establish a value-added service to differentiate their product from competitors. Offsite backup was selected as a good addition to their portfolio of value added services. Action: DataFort development engineers worked with CRM to integrate offsite backup with the CRM user interface. Results: The goal of providing a marketing advantage was achieved and additional license fees were gained from the customers that opted for additional backup services.